World Premiera

World Premiera — also known as REVII and formerly as Nimic Revenue — is a Minneapolis rapper and songwriter whose sound bridges melodic vulnerability and sharp, street-level honesty. Born from the Twin Cities hip-hop scene, the artist first turned heads as Nimic Revenue, making history as one of the first Minneapolis rappers in decades to sign with Def Jam Recordings and releasing the breakthrough EP *Lifeline* along with singles like “Win Again.” After leaving the major-label system, World Premiera returned to independent roots with a clear mission: put Minnesota hip-hop back in the spotlight on its own terms. The music leans into atmospheric production, confessional lyrics, and a fluid delivery that moves between sung hooks and raw verses — a style that has landed stages at First Avenue and the Minnesota Music Festival. Now operating under the World Premiera banner, the artist continues to release future-forward rap that refuses to chase trends. With management from 258 Husle and Takin Flight Mgmt, and a growing catalog that includes the ethereal single “Face Painted,” World Premiera is building a catalog for listeners who want hip-hop with depth, intention, and a distinctly Minnesota pulse.